Kim Kardashian showed off her enviable curves while rocking a sleeveless grey tank and matching shorts for a sultry SKIMS photo shoot on Tuesday.

As she posed up a storm on top of her slightly crumpled bed sheets, the 41-year-old reality star reenacted her typical morning routine as she stretched her arms in the air and let out a big yawn.

Despite pretending to look a bit sleepy in a few shots, she was wide awake in the rest as she shot her best smoldering stare at the camera.

Rise and shine: Kim Kardashian showed off her curves while rocking a sleeveless grey tank and matching shorts for a sultry SKIMS photo shoot on Tuesday

While running her hands through her platinum blonde tresses, the mother-of-four flaunted her sculpted legs as she sprawled out across her mattress.

‘Ride for the brand @skims,’ she captioned the sexy slideshow, which received over 430, 427 likes and thousands of comments within an hour.

Her longtime hairstylist, Chris Appleton, who dyed her signature brunette locks blonde for the the Met Gala 2022, commented: ‘I think blonde Kim has more fun.’

Looking good! As she posed up a storm on top of her slightly crumpled bed sheets, the 41-year-old reality star reenacted her typical morning routine as she stretched her arms in the air and let out a big yawn

Woke up like this? Despite pretending to look a bit sleepy in a few shots, she was wide awake in the rest as she shot her best smoldering stare at the camera

Sleepy: While running her hands through her platinum blonde tresses, the mom-of-four flaunted her sculpted legs as she sprawled out across her mattress

Kardashian also shared a video of herself talking about her new skincare business named SKKN, which broke down her ‘process’ on how she and her team ‘finalize’ their formulas.

She went on to explain how the process has taken nearly a year and why she decided to launch an entire line not just three or four items.

Her facialist supported the decision and praised her exfoliatant, which the reality star gushed was her favorite product they created.

‘Ride for the brand @skims,’ she captioned the sexy slideshow, which received over 430, 427 likes and thousands of comments within an hour

Last week, Kardashian introduced her nine-piece skincare, which which will be made available later this month.

It is her first new business since she divorced rapper Kanye West and does not include his last name which her past brands, KKW Beauty and KKW Fragrance, did.

In her caption the beauty said she was ‘excited’ to introduce the line which uses ‘science-backed ingredients.’

Latest endeavor: Kardashian also shared a video of herself talking about her new skincare business named SKKN, which broke down her ‘process’ on how she and her team ‘finalize’ their formulas

Skincare mogul: She went on to explain how the process has taken nearly a year and why she decided to launch an entire line not just three or four items

Proud: Her facialist supported the decision and praised her exfoliatant, which the reality star gushed was her favorite product they created

Impressive: Last week, Kardashian introduced her nine-piece skincare, which which will be made available later this month

‘I’m excited to finally introduce to you SKKN BY KIM, a rejuvenating nine-product skincare ritual that I have developed from start to finish,’ began the daughter of Kris Jenner in a recent Instagram post.

‘I’ve been so privileged to learn about skin and skin care over the years from the world’s top dermatologists and estheticians, and every bottle from my new line is filled with the knowledge I’ve accumulated along the way,’ added the Selfish author.

‘You will experience refillable packaging, and clean, science-backed ingredients designed to nourish all skin types, tones, and textures at all stages of maturity.’

On her own: It is her first new business since she divorced rapper Kanye West and does not include his last name which her past brands, KKW Beauty and KKW Fragrance, did

In her caption the beauty said she was ‘excited’ to introduce the line which uses ‘science-backed ingredients’

‘I’m excited to finally introduce to you SKKN BY KIM, a rejuvenating nine-product skincare ritual that I have developed from start to finish,’ began the daughter of Kris Jenner in a recent Instagram post

And she wants her fans to feel good about her product: ‘I created this line so that everyone can feel confident in their skin, and I can’t wait to finally be able to share it with you!’

SKKN BY KIM is launching on June 21 at 9a PT / 12p ET exclusively on SKKNBYKIM.COM.

‘In the meantime, be sure to follow @SKKN,’ Kim added.

The nine products are  Cleanser: $43; $37 refill, Toner: $45;$38 refill, Exfoliator: $55; $47 refill, Hyaluronic Acid Serum: $90; $77 refill, Vitamin C8 Serum: $90; $77 refill, Face Cream: $85;$72 refill, Eye Cream: $75; $64 refill, Oil Drops: $95; $81 refill and Night Oil: $95; $81 refill.

Kim told Allure, ‘I didn’t want to launch with three or four products like it was recommended [to me] at the beginning because that’s not my skin-care routine,’ she said.

‘That’s not realistic for me.’

And she tested on Kris’ mom MJ.

‘I gave my grandma all the samples, I gave a focus group of people that were my friends that are my age to my cousin who’s my mom’s age, to see how everyone felt about the line,’ she stated.

‘It’s important to not have an age cap on it. It could be up to a really mature skin.’

In the spring of 2021 the TV star filed trademark documents in order to secure the rights to the skincare line.

But SKKN is not just for skincare.

The documents suggested that Kim will attach the brand name to a wide range of products, including fragrances and cosmetics, as well as products for skin, hair and nails.

Kim previously admitted that she approached Keeping Up With the Kardashians as a business opportunity and a chance to increase her profile.

She explained: ‘When the opportunity for our TV show came about, I wanted to do it to bring attention to our stores [which she’d opened with her sisters]. I was thinking this might not last very long, but we’ll grow a great business and expand online.

NINE pieces: She has been ambitious to present nine different products

Try it: SKKN BY KIM is launching on June 21 at 9a PT / 12p ET exclusively on SKKNBYKIM.COM.

To get off dead skin: She shared a close up photo of the exfoliator

So fancy! Kim also has a Vitamin C8 serum which she claims helps boost collagen

Using the big words on this one: And this is the hyaluronic acid serum

A little oil at night never hurt anyone: Kardashian also sells a ‘night oil’

More oil than one can hope for: And she has oil drops that have a Vita-C glow, she shared

Now this is something even girl needs: This ball contains peptide eye cream

Just soap, kind of: And there is a foaming cleanser too to wash off all that makeup

‘I thought it would be great press. I didn’t think it would turn into what it turned into.’

Kim has 314million followers on Instagram, and has admitted to looking at herself as a brand.

The brunette bombshell – who debuted KUWTK in 2007 and is now on Hulu’s The Kardashians – said: ‘I definitely look at myself that way. I think that there’s the Kim Kardashian brand and the Kardashian brand.

‘I think they blend together, but I have different qualities or interests that my sisters might not be so into. But no matter what, we’re family and super close. I think the brand will always represent family.’

Src: dailymail.co.uk